I read a post recently titled Customer-centric and easy-to-use is the new business model (The Alibaba story) that really hit home. The author, Gerry McGovern, a customer-centricity guru, points out that Alibaba, the world’s biggest online commerce company, has defined a clear mission of “making it easier to do business across the world”, as founder Jack Ma put it. I think it’s safe to say that this model has merit, as the company claims the biggest IPO in the history of the world.
As a long-term Apple user, (my first Mac had a hard drive with 512 KB memory) I can say that their progressively intuitive interfaces have been a compelling reason for me to continue using their technology. In fact, the Macintosh project started with an Apple employee named Jef Raskin who envisioned an easy-to-use, low-cost computer.
Apple has stayed true to this model to present day, according to technology industry analyst Jeff Bajarin. In an article published by Time Magazine, Bajarin outlines six key principals that set Apple apart from the competition, three of which are:Continue reading
If you haven’t seen our National Frozen Foods customer success video yet, take a break for less than 3 minutes and see how this corporation that produces over 300 million pounds of frozen vegetables a year utilizes their Enterprise Content Management system to increase their business efficiencies.
In a recent report, IDC predicts 87% of connected devices by 2017 will be tablets and smartphones. In the same report, it is predicted that the purchase and use of PCs will drop from 28.7% to 13% by 2017.
What does this trend data really mean? Well, for starters, it might mean that more people will be playing Angry Birds than ever before. From a business point-of-view, tablets and smartphones are both disruptive and viewed like a Swiss Army Knife: a single device that can do many things. However, with these mobile devices, there is both the opportunity for rewards and the potential for risks. It makes no difference if the mobile device is provided by your employer or is a BYOD situation. On the whole, the same rules apply; however, there are some nuances about BYOD that invite additional risks to be mitigated.Continue reading
Small businesses are major players in the U.S. Economy. According to Forbes.com, over 50% of the working population (120 million individuals) works in a small business.
With the advancements in technology it has become easier for people to create and run small businesses, without insurmountable operating expenses, out of their homes. In fact, 52% of all small businesses are home-based (Forbes.com). This has led to small business growth nationwide and changes in the way these businesses operate.
How do they manage the increasing inflow of content to their businesses?
How do they search and find information effectively?
Since my entry into the Enterprise Content Management (ECM) industry in 2001, the biggest challenge that I see for any company is to turn their ECM investment into one that is utilized across the enterprise, and not just for the benefit of one department. After all, that is the whole point of an enterprise system solution. When the whole enterprise benefits, it reduces total cost of ownership and the promise of a return-on-investment (ROI) is realized.